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UK Grocery Retailer Morrisons Eliminates 250 Metric Tons of Plastic with Pressed Board Tray for Steak Portfolio

One of the top five supermarkets in the UK, Morrisons operates nearly 500 stores across England, Wales, and Scotland, serving nine million consumers every week. As an industry leader, Morrisons is committed to improving the environmental sustainability of its operations, in part by tackling plastic pollution, and is committed to halving its own-brand primary plastic packaging by 2025 versus 2017 relative to unit sales.

To support this goal, Morrisons and their in-house packer, Morrisons Manufacturing, approached Graphic Packaging International intending to develop a portfolio of paperboard trays for their own-brand steak portfolio.